Case Study: Insurance Coverage for Touring F1 Museum Exhibition

Jul 2024

The Context:

A broker approached SWG to secure insurance for the North American debut of an F1 Exhibition in Toronto, following its successful run in Madrid, Spain. This high-profile event showcased iconic Formula 1 race cars and simulators, expected to draw 150,000 attendees at a leading exhibition venue.

The Business Needs:

The broker faced unique challenges in ensuring comprehensive coverage for the exhibition, which included protection against theft, property damage, and liability risks despite no alcohol service. They sought a solution to safeguard the event from financial and legal liabilities, enabling smooth operations and peace of mind for organizers.

Our Solution:

Understanding the event’s specific requirements, we provided specialized insurance coverage tailored for large-scale exhibitions. This included Errors and Omissions insurance to cover professional negligence, Commercial General Liability for bodily injury and property damage, and Advertising Liability to protect against promotional claims. Our comprehensive policies mitigated potential financial losses and legal issues, ensuring the successful execution of the exhibition.